Product Design: Making the Impossible

Our imagination is not constrained by real world possibilities while the actual product ideas are often constrained and refined by implementation limitations...

At present, mass production of new innovations is not possible without the rule based industrial systems and their inherent working methods or limitations. Any demand for newer processes in manufacturing possibilities also bring along the need for development of new technologies, production platforms and materials, finishes etc., limiting the designers ability to freely realize the possibilities!

Onset of 3D printing and increasing advancements in materials and processes available in this area have opened up a new world of tailormade products that offer customised manufacturing options and user-centric alternatives. Industries such as medical implants now offer products that are “made to order” and other areas such as Aerospace, donot have to invest in large investments to make only a few products.

This disruption has also challenged the conventional design thinking, methods and processes; questioning the currently practiced development models, as new possibilities emerge. Further, Designers have learnt to design for manufacturing and Assembly (DFMA), and assess for environmental or energy impact of their new products based on the product life cycle management of today, based on the conventional means of mass production and distribution. There is an entire ecosystem that exists – raw material manufacturers, machine manufacturers, toolmakers, factories and workforce that fulfils this chain. And this paradigm is now being rapidly broken…

As someone asked "What Will Mechanical Design Engineers Do After Most Cars Go Electric?" My reply would be that "a creative and analytical person with an expertize in design engineering and problem solving skills can find development oppurtunity in any industry, and retrains to leverage disruptions to his advantage."

The disruption of desktop manufacturing is also challenging the design thinking itself. No more the designer and the engineer is constrained by conventional manufacturing rules; and no more all products need to be launched after months, sometimes years of design, testing and scaleup investments.

However the biggest opportunity for designers, in this ongoing disruption, is the possibility to design for making the impossible! For making our ideas into reality, for creativity and imagination to be unconstrained by the current methods and possibilities of implementation.

This module explores how to retrain the designers and engineers for leveraging the previously impossible realm of making products that cannot be manufactured by conventional industrial methods.

With real life examples step by step approach to new design possibilities, this module aims to open up desktop manufacturing from the viewpoint of making the impossible products possible!

© Copyright 2018. First Published by Pradeep Chowdhary

Contact Us for a quotation and downloading this course.

Full course available at starting Sept, 2018.

Approx. Duration: 2 hrs.

Level: Intermediate, Advanced